The book Atha Vyavasāya Anushasanam offers a transformative perspective on how and why we approach business. The author masterfully intertwines the timeless wisdom of the ancient Indian Yoga Sutras of Patanjali with modern business practices, presenting it all in simple yet profound language. Beginning with the central theme of discipline as the cornerstone of successful and sustainable enterprises, the book lays a solid foundation for an engaging and thought-provoking journey.

The author invites us to rethink our professional and business approach with a balance akin to life itself—delicate yet demanding steadfast discipline. Each chapter resonates deeply with the principles of the Yoga Sutras, ensuring that this book will remain a valuable resource for readers across generations.

By transcending geographical and cultural boundaries, the book redefines the real purpose of business in today’s era, emphasizing sustainability, discipline, and the collective benefit of all stakeholders. This is not just a guide to doing business but a blueprint for creating meaningful, impactful, and lasting enterprises.

Swati Agrwal, Professor and Dean, Bennett University.

Atha Vyavasāya Anushasanam has been a transformative guide for me. It provided unparalleled clarity, and I feel more clearheaded and focused than ever. This book is a true compass for anyone navigating the complexities of business discipline.

CA Sanjiva Gupta, Group CFO, Obeetee Private Limited

Praise to this great work for its extraordinary exegesis bringing timeless wisdom into renewed relevance for modern businesses.

This work is an ocean in the pot, offering profound insights with rare conciseness.

It is a must-read for every leader, entrepreneur, and professional seeking enduring values and fortitude in the ever-changing landscapes.

Priyadarshani Singh, Associate Professor, Noida International University

Few books manage to bridge ancient wisdom and contemporary business practices as seamlessly as this one. It is a blueprint for building disciplined, ethical, and impactful organizations. The insights on purpose-driven leadership are invaluable for today’s leaders.

Alok Agrawal, Assistant Professor, University of Allahabad

This is more than just a business book—it’s a guide to creating meaningful impact. By focusing on ethical discipline and inner purpose, Atha Vyavasāya Anushasanam demonstrates that business success is not solely measured by profit but by the legacy we leave behind. With each chapter, I feel inspired to put these teachings into practice.

Astha Mittal, Entrepreneur

Atha Vyavasay Anushasanam is truly a breath of fresh air in the world of business literature. Seamlessly weaving the ancient wisdom of Patanjali’s Yoga Sutras with the complexities of modern business, it illuminates a path where ethics, mindfulness, and discipline meet professional excellence.

The way you introduce readers to foundational values—like “Service with Profit” and “Shubh Labh”—and apply them so practically to business challenges is profound. This book is more than just a guide; it’s a transformative journey that redefines success. Your insightful parallels between the Eight Limbs of Yoga and essential business practices offer a refreshing perspective, reminding us that business, at its core, is a pursuit requiring mindfulness, integrity, and a commitment to the greater good.

The weaving of storytelling with practical wisdom makes complex principles accessible, turning abstract values into tangible actions. Each chapter is like a meditation, urging readers to reflect not only on how they run their business but also on how they align their personal purpose with their professional life.

Thank you for gifting us this remarkable blend of philosophy and practicality. Your book is not just a manual; it’s a call to elevate our practices, inspire our teams, and transform our businesses into forces for good. This is a book to return to often—a true treasure for anyone looking to build something meaningful and lasting.

Abhishek Pandey, Real Estate Consultant

Today I gave reference of your book in class for success of business-
Discipline, customer oriented, service oriented, ethical values which naturally leads to inflow of profits, and same applies to human being and the professions we follow. Actions much match with thoughts
Alignment of body, mind and soul.
Today I am very happy to deliver class up to my standards of satisfaction and students enjoyed the class during IPM presentation lecture.
Thank you very much for writing such thoughtful book.

Archana Singh, Assistant Professor, University of Allahabad

“Atha Vyavasay Anushasanam” brilliantly fuses the timeless wisdom of Patanjali’s Yoga Sutras with the contemporary demands of business management. The author’s introspective journey underscores the paramount importance of discipline in achieving and sustaining success. By weaving personal experiences with practical advice, the book offers a holistic approach to leadership and organizational excellence. It’s a must-read for those seeking to balance creativity with consistent management, ensuring that their ventures not only survive but thrive.
This book is a treasure trove of actionable insights and profound reflections, making it an invaluable guide for modern-day entrepreneurs and leaders.

Ekta Verma, Associate Professor, University of Allahabad

Atha Vyavasāya Anushasanam establishes a meaningful linkage between Patanjali’s Yoga Sutras and successful business practices. The book demonstrates how understanding and applying the eight sutras of yoga can be sufficient to establish and sustain a successful business. These sutras are not just business principles but essential life guidelines for living a purposeful, peaceful life free from stress and worries.

Congratulations to the author for crafting such a beautiful book that offers an opportunity to learn, reflect, and add more meaning to our lives.

CA Rajesh Kumar, Director, Obeetee Private Limited